Organic Social for Lead Generation
The Challenge
Preparing to launch a branded event and strengthen long-term brand positioning, the client needed to rebuild their digital presence to support future marketing initiatives and lead generation.
The Initiative
We implemented a structured organic social media strategy across LinkedIn and Facebook, designed to reestablish visibility and align messaging with upcoming event objectives.
This included:
Monthly content calendars aligned with event milestones
Audience-focused messaging development
Consistent posting cadence (3–5x weekly)
Engagement monitoring and refinement
The strategy prioritized authority-building, brand consistency, and sustained audience engagement in advance of the event launch.
The Impact
Through disciplined execution, the brand’s social audience grew by 28%, with increased inbound leads attributed to social media engagement.
Consistent visibility and targeted messaging strengthened audience trust and positioned the brand for a sold-out event and scaled future marketing efforts.
Services Included:
Organic Social Media Strategy
LinkedIn & Facebook Management
Content Calendar Development
Audience Messaging & Copywriting
Lead Generation Support
Brand Visibility Strategy